Business Coaching

Transform your company from plateau to momentum

After three decades growing companies across Europe—from start-up to €280 M divisions and a global EdTech group—I discovered a simple truth: growth is never just a numbers game; it’s a leadership game first. My Business Growth Coaching programme links strategy, culture and execution so your organisation can expand without burning cash, people or the founder. Growth is change, and change sticks when it follows a roadmap that lines up reason, emotion and action.

Business Growth Coaching for Founders & Scale-Up CEOs

Is this you?

• Revenue is stuck in the “messy middle” (€5 M – €100 M) despite a strong market
• Teams are busy yet critical projects slip, cash flow feels tight and profit lags growth
• You spend more time fighting fires than shaping the future
• The business depends on you to make every major decision

If any of these sound familiar, business coaching can provide the structure and discipline to break through. Part of that structure is a clear way of making tough decisions, so not every call has to route through you.

“Business coaching is specifically unique for every organisation. Unlocking and breaking through limitations that hold you and your business back is where the rubber meets the road.”

– Linus Murphy –

Coaching is delivered remotely

Sessions run over video wherever you are. I work with leaders across time zones, without asking you to fly for every meeting.

• Access my coaching globally – no travel
• Flexible scheduling across time zones
• Cost-effective & scalable for teams
• Leadership coaching from anywhere

Outcomes you can expect

• Clear, focused growth roadmap that aligns product, sales and delivery
• Decision velocity—meetings that end with ownership and follow-through
• Balanced scorecard that ties leading KPIs to financial results
• Repeatable go-to-market engine so sales isn’t hero-dependent
• Leadership bench able to scale culture as headcount doubles

The Inside-Out Scale Engine™

My Business Coaching adapts the Inside-Out Leadership Framework to the whole company:

Inside-Out Element	Business-level Lever
Identity → Beliefs	Founder/Executive story → Brand promise
Values → Rules	Operating principles → Decision guardrails
Goals → Actions	Quarterly OKRs → commit, improve, review, repeat
Environment	Org design, culture, systems & processes

By tightening each lever, we create a self-reinforcing Scale Engine that turns vision into sustainable revenue. The goals-to-actions lever is where setting goals the whole company can hit does most of its work.

3-Phase Engagement Roadmap

Phase	What we do	Typical Timing
1. Diagnose & Align	Deep-dive interviews, financial scan, market positioning audit	Weeks 1 – 8
2. Accelerate	90-day sprint: weekly founder sessions + bi-weekly leadership huddles	Weeks 9 – 16
3. Compound & Sustain	Quarterly off-sites, KPI dashboard reviews, talent flywheel calibration	Ongoing/retainer

Engagements run virtually or on-site; high-intensity “Marbella Intensives” are available for teams needing a quick strategic reset.

Client stories are available on request—confidentiality is our default.